A dated baseline of what the AI assistants answer

What the AI Visibility scan measures

An AI Visibility scan tests twenty agreed customer questions across selected assistants and records what each system returned on a specific date under a documented method: whether your business is named, where it appears in the answer, which competitors appear, whether material business facts are accurate, and which sources are cited when the assistant provides them. Position describes placement inside the response; it does not say how strongly the assistant recommended you.

Six of the twenty questions	ChatGPT	Gemini	Claude	Perplexity	Grok
Physiotherapy for a running injury near me	4 of 4 runs named the business	0 of 4 runs named the business	2 of 4 runs named the business	4 of 4 runs named the business	0 of 4 runs named the business
Which clinic treats vertigo	0 of 4 runs named the business	0 of 4 runs named the business	1 of 4 runs named the business	0 of 4 runs named the business	0 of 4 runs named the business
Physiotherapy clinic open on Saturdays	4 of 4 runs named the business	4 of 4 runs named the business, and an answer got a fact about it wrong	4 of 4 runs named the business	3 of 4 runs named the business	0 of 4 runs named the business
Direct billing physiotherapy nearby	0 of 4 runs named the business	4 of 4 runs named the business	2 of 4 runs named the business	0 of 4 runs named the business	0 of 4 runs named the business
Rehabilitation after knee surgery, which clinic	4 of 4 runs named the business	4 of 4 runs named the business	4 of 4 runs named the business	0 of 4 runs named the business	1 of 4 runs named the business
Pelvic health physiotherapy	0 of 4 runs named the business	0 of 4 runs named the business	2 of 4 runs named the business, and an answer got a fact about it wrong	0 of 4 runs named the business	0 of 4 runs named the business

• 4 of 4 named in every run
• 2 of 4 named in some runs
• 0 of 4 not named in any run
• an answer got a fact about the business wrong

The scan creates evidence you can compare later. It does not guarantee that an assistant will repeat the answer, cite the same source, or include the business in a future run.

How customer questions are selected

The prompt set begins with services that matter to your business, then adds accurate location context and the language a customer uses while choosing a provider. Buying intent separates a useful question from a vanity question: a definition of a treatment produces general education, while a question about which practices offer it nearby is closer to a provider decision. We include questions about service fit, availability, comparisons and location, and avoid prompts designed only to force the business name into an answer. The same twenty questions stay stable across comparison scans unless the service scope changes, because changing the prompts and the date at the same time makes the result impossible to interpret.

Why one screenshot is not a baseline

One screenshot

• One system
• One answer
• One moment
• One set of conditions nobody recorded

It proves that one answer was once produced.

A baseline

• The same questions
• Across the selected systems
• On a recorded date, with the material settings
• The response, the named businesses, the factual errors, the visible citations

It can be run again and compared.

Answers change with the model, the connected search source, the date, the conversation context, the account state, the location and the exact phrasing. Variation is part of the measurement, and the baseline does not pretend generated answers are fixed rankings.

How Google and AI Visibility are compared

Google and AI assistants represent different discovery surfaces, and we compare them without treating one as a substitute for the other. An overlap table places each important query or question into one of four groups:

• Strong on both Google and AI surfaces
• Visible on Google but absent from AI answers
• Mentioned in AI answers but weak or absent on Google
• Absent from both measured surfaces

The groups guide investigation. Google-only visibility may point toward how clearly the business is defined online, or toward outside sources. AI-only visibility may reflect sources or lists that do not translate into local map coverage. Absence from both can require a broader relevance and authority review. The comparison is a guide rather than a score, because a keyword grid and a conversational question are not identical tests.

What the measurement cannot prove

Inclusion does not prove that a customer visited your website, called, submitted a form or booked, and it does not prove that the recommendation was persuasive. An assistant may mention your business while presenting an inaccurate detail, which is visibility that creates something to correct rather than something to celebrate.

Revenue attribution requires additional evidence. A customer may see an AI answer, search the business name later, use an untagged path, or never disclose the original source. We report observable mentions, omissions, competitors, accuracy, citations and dated changes, and we do not turn those observations into unsupported claims about revenue.